Product page review
Structure for eligibility, fees, documents and next steps, written for clarity.
Financial Institutions SEO · Kenya
Financial searches carry real consequences for the reader. We build accurate, well-sourced product and education pages that make your institution easier to evaluate.
For banks, saccos, microfinance institutions and fintech lenders.
Eligibility, costs and the application process.
Your customers, your market
We plan the work around more informed account, loan and membership applications. We review the current site before deciding what to change.
Concrete deliverables
Your proposal identifies the pages, quantities, approvals and implementation work included.
Structure for eligibility, fees, documents and next steps, written for clarity.
Guides with named reviewers, sources and review dates.
Location pages and Google Business Profiles for branches.
Briefs and approval steps that fit your legal and compliance review.
From search to a next step
A sample deliverable is a loan product page brief listing the questions to answer, required disclosures and the reviewer sign-off step.
Learning the process
Checking eligibility
Comparing before applying
The page brief starts with eligibility, costs and the application process. It identifies the information your customer needs and the facts your team must supply before publication.
| Workstream | Content or website work |
|---|---|
| Product page review | Structure for eligibility, fees, documents and next steps, written for clarity. |
| Expert-reviewed education hub | Guides with named reviewers, sources and review dates. |
| Branch and agent visibility | Location pages and Google Business Profiles for branches. |
| Compliance-ready workflow | Briefs and approval steps that fit your legal and compliance review. |
The intended handoff is selected product and application requirements. We check the relevant link, form or existing system so the visitor's selected service is clear. This is a sample plan; the proposal confirms which pages, content and implementation work are included.
Scope and responsibilities
The comprehensive SEO audit costs KES 15,000. We review technical health, search visibility, content gaps, competing pages and the enquiry journey, then prepare a prioritised action plan.
Request audit · KES 15,000 View packagesContent production, implementation and ongoing SEO are scoped separately from the audit.
Ongoing SEO packages
Choose a starting scope, then discuss the pages, customers and services that matter to your business.
Small businesses & startups
Growing companies in competitive markets
Established brands scaling aggressively
National brands & large enterprises
These details come from the same catalogue as the cards above. Specific allocations listed on a selected plan take precedence over inherited inclusions; confirm any unclear item before starting.
| Compare | Starter Growth | Professional Authority | Market Leader | Enterprise Dominance |
|---|---|---|---|---|
| Price | KES 25,000 /month | KES 50,000 /month | KES 80,000 /month | KES 200,000+ /month |
| Best fit | Small businesses & startups | Growing companies in competitive markets | Established brands scaling aggressively | National brands & large enterprises |
| Content allocation | 8 extensive articles (1,000+ words) Worth KES 30,000) | 15 extensive articles (1,500+ words) | 40+ extensive articles per month | 70 extensive articles (1,500+ words each) |
| Technical work | Technical SEO fixes | Advanced technical SEO & schema markup | Advanced technical SEO & schema markup | Enterprise-level technical SEO |
| Reporting and reviews | Monthly ranking & traffic report | Bi-weekly strategy reviews | Weekly reporting & war-room calls | Bi-weekly strategy calls with your team |
| Glarify allocation | Glarify access — 3 users (Worth KES 2500) | Glarify access — 10 users | Glarify access — unlimited users | Glarify access — 30 users |
Confirm platform access, factual approvals and publishing ownership before work begins. Development, specialist review or additional production outside the listed plan requires a separate agreed scope.
Package inclusions apply to the selected plan. We confirm sector-specific priorities and responsibilities before work starts. The standalone audit is a separate offering.
Before you enquire
People need to know whether a product is suitable before they share documents or contact a branch. We organise the information around that decision.
Your product and compliance reviewers approve financial details. We record sources and review dates so a changed product does not leave outdated advice online.
Only publish figures that your institution can explain and keep current. A calculator needs an approved calculation method and clear assumptions, rather than a headline figure presented as an offer.
We can scope clearer presentation of an existing calculator. A new calculator, underwriting logic or application integration needs a separate agreement.
People comparing products need clear, current information before they enquire. The content brief identifies missing facts for your product team to supply.
Your authorised reviewer approves product facts and disclosures before publication. SEO work does not certify compliance or guarantee a financial outcome.
We start with your actual offering: eligibility, costs and the application process. The plan connects relevant searches to useful pages and your existing customer process.
| Example search | What the page needs to resolve |
|---|---|
| how to join a SACCO in Kenya | Learning the process |
| logbook loan requirements | Checking eligibility |
| [institution] loan interest rates | Comparing before applying |
The resulting brief identifies the pages to improve, create or combine, with quantities, approvals and responsibilities agreed before implementation.
The paid audit reviews your current site and provides a prioritised action plan. We confirm the scope before work begins.
Content production, development and ongoing SEO are scoped separately. The package cards show current plan prices and inclusions. The free scorecard is a separate self-service check of one page.
We need a contact who understands your financial institutions services and can approve factual content.
We agree access and responsibilities after scope approval. Do not send passwords through the enquiry form.
We agree a baseline and distinguish completed work from observed results.
A click on a contact button is different from a submitted enquiry or a customer. We do not guarantee rankings, enquiries or rich results.
Related reading
Focused on fund managers and investment products rather than banking and lending. Money Market Funds SEO
Share your website and priorities. We reply within one working day to discuss the scope and whether an audit is the right starting point.
Discuss your SEO briefThe free scorecard is a self-service check of one page. The KES 15,000 audit provides a broader review and prioritised recommendations.
Free technical scorecard