Use-case pages
Pages for the jobs your product solves.
SaaS & Tech Startups SEO · Kenya
Software buyers search for problems, alternatives and integrations. We map those searches to product-led pages and track them to sign-ups.
For saas companies, startups and software firms.
Use-case fit, product evaluation and demos.
Your customers, your market
We plan the work around more qualified trials, demos and sign-ups. We review the current site before deciding what to change.
Concrete deliverables
Your proposal identifies the pages, quantities, approvals and implementation work included.
Pages for the jobs your product solves.
Fair, factual alternative and comparison content.
Pages for integrations people search for.
Tracking from organic visit to trial or demo.
From search to a next step
A sample deliverable is a use-case page brief with problem, workflow, proof you can verify and a trial prompt.
Problem-aware
Evaluating options
Ready to try
The page brief starts with use-case fit, product evaluation and demos. It identifies the information your customer needs and the facts your team must supply before publication.
| Workstream | Content or website work |
|---|---|
| Use-case pages | Pages for the jobs your product solves. |
| Comparison pages | Fair, factual alternative and comparison content. |
| Integration pages | Pages for integrations people search for. |
| Sign-up attribution | Tracking from organic visit to trial or demo. |
The intended handoff is use case and existing demo or trial route. We check the relevant link, form or existing system so the visitor's selected service is clear. This is a sample plan; the proposal confirms which pages, content and implementation work are included.
Scope and responsibilities
The comprehensive SEO audit costs KES 15,000. We review technical health, search visibility, content gaps, competing pages and the enquiry journey, then prepare a prioritised action plan.
Request audit · KES 15,000 View packagesContent production, implementation and ongoing SEO are scoped separately from the audit.
Ongoing SEO packages
Choose a starting scope, then discuss the pages, customers and services that matter to your business.
Small businesses & startups
Growing companies in competitive markets
Established brands scaling aggressively
National brands & large enterprises
These details come from the same catalogue as the cards above. Specific allocations listed on a selected plan take precedence over inherited inclusions; confirm any unclear item before starting.
| Compare | Starter Growth | Professional Authority | Market Leader | Enterprise Dominance |
|---|---|---|---|---|
| Price | KES 25,000 /month | KES 50,000 /month | KES 80,000 /month | KES 200,000+ /month |
| Best fit | Small businesses & startups | Growing companies in competitive markets | Established brands scaling aggressively | National brands & large enterprises |
| Content allocation | 8 extensive articles (1,000+ words) Worth KES 30,000) | 15 extensive articles (1,500+ words) | 40+ extensive articles per month | 70 extensive articles (1,500+ words each) |
| Technical work | Technical SEO fixes | Advanced technical SEO & schema markup | Advanced technical SEO & schema markup | Enterprise-level technical SEO |
| Reporting and reviews | Monthly ranking & traffic report | Bi-weekly strategy reviews | Weekly reporting & war-room calls | Bi-weekly strategy calls with your team |
| Glarify allocation | Glarify access — 3 users (Worth KES 2500) | Glarify access — 10 users | Glarify access — unlimited users | Glarify access — 30 users |
Confirm platform access, factual approvals and publishing ownership before work begins. Development, specialist review or additional production outside the listed plan requires a separate agreed scope.
Package inclusions apply to the selected plan. We confirm sector-specific priorities and responsibilities before work starts. The standalone audit is a separate offering.
Before you enquire
Both can be useful when they answer different evaluation questions. A feature explains a capability; a use case shows how the product fits a buyer's workflow.
Your product team verifies capabilities. We do not invent integrations or imply that a feature is included in every plan.
A comparison needs a clear method, current sources and an honest account of differences. It should help buyers assess fit rather than declare your product the winner in every scenario.
We use approved product information and public competitor documentation. New claims require review as products and pricing change.
We start with your actual offering: use-case fit, product evaluation and demos. The plan connects relevant searches to useful pages and your existing customer process.
| Example search | What the page needs to resolve |
|---|---|
| invoicing software for small business Kenya | Problem-aware |
| [competitor] alternative | Evaluating options |
| [product] M-Pesa integration | Ready to try |
The resulting brief identifies the pages to improve, create or combine, with quantities, approvals and responsibilities agreed before implementation.
The paid audit reviews your current site and provides a prioritised action plan. We confirm the scope before work begins.
Content production, development and ongoing SEO are scoped separately. The package cards show current plan prices and inclusions. The free scorecard is a separate self-service check of one page.
We need a contact who understands your saas & tech startups services and can approve factual content.
We agree access and responsibilities after scope approval. Do not send passwords through the enquiry form.
We agree a baseline and distinguish completed work from observed results.
A click on a contact button is different from a submitted enquiry or a customer. We do not guarantee rankings, enquiries or rich results.
Related reading
Share your website and priorities. We reply within one working day to discuss the scope and whether an audit is the right starting point.
Discuss your SEO briefThe free scorecard is a self-service check of one page. The KES 15,000 audit provides a broader review and prioritised recommendations.
Free technical scorecard